Introducing Behind the Counter — Real Conversations, Straight from Park View At Hamiedog, we’ve always believed that menswear is only half the story. The other half is the people who walk through the door — the conversations, the laughs, the daft moments, the honest chats, and the everyday stories that make this place what it is. So we’re doing something new. We’re launching a podcast called Behind the Counter — a casual, frank, no‑nonsense conversation between me and another

We will be back on Thursday. Maz just needs a couple more days to recover from her recent surgery so she is fighting fit and ready to work again. Please bear with us, we really appreciate your understanding. Normal service very soon.

Park View is one of the last proper independent high streets left on the North East coast. It is full of people who’ve poured their savings, their time and their hearts into creating something Whitley Bay can be proud of. But here’s the truth we don’t say out loud often enough: If we don’t support our local shops, we lose them. Not overnight. Not dramatically. Quietly. One by one. And once they’re gone, they don’t come back. Walk down Park View and you’ll see how diverse our

We're doing something different this week at Hamiedog Menswear. We've managed to get our hands on 50 exclusive scratch cards , and we're giving them away to our customers until they're all gone. The best part? Every single card is a winner! Whether you're updating your wardrobe for the season or just picking up some essentials, you could walk away with more than just your shopping. We've loaded the prizes with everything from a bit of chocolatey goodness (hello, Creme Eggs!)

As we approach our tenth year in business, we are excited to bring you a permanent clothing department for 5 to 15 year olds. We've been asked many times over the years if we stock children's clothing and we've always resisted investing in a full range but now we're ready to do just that! We have carefully chosen a small range of pieces for younger lads who want the same style and quality that you have come to expect from our adult range. This new gear features designers from